Established in New York City in
2009 and relocated to Côte d’Ivoire since 2012 where its production takes
place, the brand is best described as a fusion between traditional cultures/
sub-cultures and contemporary fashion. In fact, Loza Maléombho credits her
early worldwide exposure for the eclectic aesthetic and multi-culturalism
present in her work.
Born in Brazil and raised between
Côte d’Ivoire and the United States, she was designing since 13 and graduated
in 2006 from the University of the Arts of Philadelphia with a BA of Fine Arts
in Animation. She was then initiated to the fashion industry by interning with
New York based designers Jill Stuart, Yigal Azrouël and Cynthia Rowley all
before deciding to start a brand of her own.
By producing in Côte d’Ivoire,
Loza’s vision is to empower women with a small manufacturing workshop that
produces the collection and hires young women from unfavorable backgrounds. She
also works closely with local artisans on featured products such as Indigo dye
fabric, jewelry, shoes and accessories.