Odeva is a women’s wear label
deeply rooted in African fabrics along with accessories to match. The designer
behind this label is Modupe Uhuangho-Egharevba. She is a graduate of Estate
management, University of Lagos. Her love for fashion and fashion accessories
made are start her own fashion line in hat making during her first year in the
university which she started from her mother garage. She made a huge success of
this line of fashion that she opened her first boutique in May 2000 on Ogunlana
drive Surulere Lagos.
In 2001 her drive and love for
fashion took another turn when circumstances forced her to design and make her
own fashion clothes for the models that were to display her hat pieces and
accessories for the Nigerian fashion show both in Lagos and Paris France. She
received praises and recognition for both her design in hats and indeed for
fabric fashion design.
Today, Odeva represents the
modern African woman deeply rooted in her beautiful African culture with her
use of locally made fabrics, dresses are made with matching accessories that
exude glamour and are designed with luxury materials like Vintage Aso – Oke,
Adire and Ankara. Odeva connotes elegant designs, attention to minute details,
a knack for flawless finishing and interesting color combination with which she
warms her way into the hearts of ladies all over the world.