OUCH is a totally Nigerian brand; this fashion powerhouse prides itself on having a global perspective but with an unwavering passion for our local platforms. OUCH opened its doors in 2006, and now has Ouchlets spread across Lagos, with Port Harcourt and Abuja in the works, we are slowly but surely providing our customers with quality apparels at affordable pieces.
Our OUCHfits are skillfully produced under strict supervision guaranteeing style, fit and durability from design to finishing. OUCH accessories are also crafted by some of the most established craftsmen that the global fashion world provides, making sure that once our name and insignia are on it, our quality is in it. Ouchfits will change the landscape of indigenous casual fashion in Nigeria forever!
With a rapidly growing clientele, OUCH is committed to improving its quest to offer qualitative, stylish, yet affordable fashion and lifestyle choices to its growing list of Ouchaholics.Variously celebrated for being a global oriented brand, OUCH and its founder Uche Nnaji continues to receive wide acclaim for being innovate, inspirational and ‘truly Naija’.